A promotion agreement sets out the terms of a promotional campaign between two parties. The agreement outlines the responsibilities of each party, the duration of the campaign, and the compensation to be paid. If you`re preparing to enter into a promotion agreement, it`s important to have a sample agreement to use as a template.
Here are some essential elements of a promotion agreement sample:
1. Parties Involved: The agreement should clearly identify the parties involved in the promotional campaign, including their legal names and addresses.
2. Campaign Details: The agreement should outline the details of the promotional campaign, including the start and end dates, the marketing channels to be used, and the promotional materials to be used.
3. Obligations: The agreement should define the obligations of each party in the promotion campaign. For example, the promoter might be responsible for creating and distributing promotional materials, while the promotee might be responsible for providing access to their customer or subscriber list.
4. Compensation: The agreement should specify the compensation to be paid to the promotee for their participation in the promotional campaign. The compensation might be a flat fee, a percentage of sales generated, or some other form of payment.
5. Termination: The agreement should include provisions for termination of the agreement, including the circumstances under which either party can terminate the agreement and the notice required.
6. Confidentiality: The agreement should include a confidentiality clause to protect any confidential information shared during the campaign.
7. Intellectual Property: The agreement should specify who owns the intellectual property rights to the promotional materials created during the campaign.
When preparing a promotion agreement, it`s important to work with an experienced attorney to ensure that the agreement is legally binding and protects your interests. By using a promotion agreement sample as a starting point, you can ensure that all the necessary elements are included in your agreement.